Rooturaj's Blog

The words of a Techie who loved Nature.

Archive for August, 2010

(img src : coastalvectors.com)

(img src : coastalvectors.com)

Notice the two developments on Facebook in recent past.

Some days ago Facebook killed “Become a Fan” option and forced on us the “Like” alternative.(Ref1)

Before that about a year ago we used to get updates about which friend became a fan of which site or application.  This is history now.

They seriously do not want you to use their platform for free marketing. So all those popular branding and viral advertisement option are being killed.  It remains to be seen how long it goes before they kill the remaining free promotion options out there.

facebook kills profile boxes

facebook kills profile boxes

As a most recent development some more of free promotion options are being targeted. See the graphic to the right. Its a snap shot from my own profile.

Facebook is Killing profile boxes. We can no longer showcase what cause we are supporting or what books we are reading. It was kinda free promotion for good causes. But probably Mr Zuckerberg does not care if we want to save the girl child in India or I want to tell my friends what books I am reading or I have recently read.

All they need is to make the advertiser pay. The days of free promotion on social media power house -Facebook, is almost over. The Applications that used to enjoy a viral presence are dying now. Yeah if you can carve out a revenue sharing deal with Facebook then that is probably no problem, like Zynga – the makers of Farmville and MafiaWars.

Of course revenue is important but I don’t think this is a very wonderful way of making money. We have loved facebook as a sharing platform. Now they are killing that spirit. Kind of sad to see this approach.

SEO Canonicalization using htaccess

Posted by rooturaj On August - 14 - 2010

Hola webmaster… since you are here I assume you are looking for a solutions to redirect duplicate looking and sounding pages on your website to a global format. In the next 3 minutes you are going to do exactly that. Read on…

By the way did you know search engines see www.domain.com , domain.com and domain.com/index.php as three separate pages. So when the search engine arrives on the site it get confused.

SE Bot: What the hell? Which one is the right URL? Ok let me pick one which ever i think is good.

What you should do? You need to 301 redirect all the versions to one global version.

Ok enough Rambling Mr Pattanaik, tell me how to do it.

Well yeah. I use the htaccess method in apache servers. Here is how to do it for your website using htaccess.
Step 1: Create an HTACCESS file. Open notepad save the file as .htaccess …thats it.
Step 2: Add this code to the file in editor.

Options +FollowSymlinks
RewriteEngine on
RewriteBase /

RewriteCond %{HTTP_HOST} ^yourdomain.com
RewriteRule (.*) http://www.yourdomain.com/$1 [R=301,L]

RewriteCond %{THE_REQUEST} ^.*/index.php
RewriteRule ^(.*)index.php$ http://www.yourdomain.com/$1 [R=301,L]

Step 3: Thats all. Upload the file to your root directory of the domain. Dont worry its not a virus or spam bot I am asking you to upload.

Now Share this post if you find it helpful.

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